Understanding Our Tracking Technologies
At plurexonaviq, we believe transparency matters when it comes to
how we collect and use information about your interactions with our financial education
platform. This policy explains the various technologies we employ to improve your learning
experience and help us deliver relevant content.
We use several types of tracking mechanisms beyond traditional
cookies. These include web beacons, pixel tags, local storage, and session identifiers.
Each serves a specific purpose in helping us understand how you engage with our educational
materials and financial resources.
Essential vs. Optional: While some tracking is necessary for basic site
functionality, we always give you the choice to opt out of non-essential data collection
that's used for analytics and marketing purposes.
How Tracking Enhances Your Experience
When you allow our tracking technologies, we can provide a
more personalized and effective learning environment. For example, we remember which
financial topics interest you most and can suggest relevant articles, courses, or tools
that align with your learning goals.
Our analytics help us identify which explanations of complex
financial concepts resonate best with learners. This means we can continuously improve our
educational content based on real user engagement patterns. If many users spend extra time
on our budgeting calculator, we know that's valuable content worth expanding.
Data Retention Periods
Different types of data are kept for varying periods based
on their purpose and legal requirements.
Session Data: Until Logout Analytics: 26 Months Marketing:
13 Months
Managing Cookies Through Your Browser
Every major web browser provides built-in tools for managing
cookies and tracking preferences. While we provide our own opt-out mechanism above, you can
also use your browser's settings for more granular control.
Browser-specific cookie management can be found in these
locations:
Chrome: Settings > Privacy & Security > Cookies
Firefox: Options > Privacy & Security
Safari: Preferences > Privacy
Edge: Settings > Site Permissions
Keep in mind that completely blocking cookies may affect
site functionality. Some educational tools and progress tracking features require at
least essential cookies to work properly.
Third-Party Integration & Data Sharing
We work with carefully selected partners to enhance our
educational offerings. This includes analytics providers, content delivery networks, and
educational technology platforms that help us deliver high-quality financial education
resources.
Our third-party partners are required to maintain the same
privacy standards we uphold. They cannot use your data for purposes outside of providing
services to plurexonaviq, and they must delete or anonymize data according to our retention
policies.
International Data Transfers: Some of our service providers operate
globally, which means your data may be processed in countries outside Canada. We ensure
these transfers meet Canadian privacy law requirements through appropriate safeguards.
